Later Gator Coffee

Later Gator Coffee is a small business located in Austin, TX. This charming coffee trailer was a one-woman show that needed help elevating its online presence and reaching potential new customers. For this project, I concepted a website rewrite to showcase what makes Later Gator stand out from the crowd. I also implemented a monthly newsletter showcasing seasonal flavors, holiday hours, new store items, and exciting events. The newsletter featured below had a 56% open rate and a 3% click-through rate. You can see the live website copy here.